Cookie policy

The short version

Nothing beyond what is strictly necessary loads until you consent. If you decline, analytics and advertising technologies do not run at all — the site works exactly the same way.

Strictly necessary

These make the site function and cannot be switched off. They do not require consent under PECR.

• Consent preference. Records what you chose in the cookie banner so we do not ask again. Stored for 12 months.
• Security and load balancing. Set by our hosting provider to keep the site available and protect against abuse.

Analytics — consent required

These tell us which pages are read and where people leave, so we can improve the site. They load only after you accept.

• Google Analytics 4. Measures pages viewed, referral source and enquiries. Retained for up to 14 months.
• Cookieless analytics. A privacy-preserving secondary measure that does not store identifiers on your device.

Advertising — consent required

These let us measure which advertising produced an enquiry, and show relevant adverts to people who have visited. They load only after you accept.

• Google Ads conversion tracking. Attributes enquiries to campaigns.
• Meta pixel. Measures campaign performance and enables retargeting.
• LinkedIn insight tag. Used where LinkedIn advertising is running.

Changing your choice

You can change your preference at any time through the cookie settings link in the footer. You can also clear cookies through your browser settings, which will reset your choice and cause the banner to appear again.

Questions

Email info@premiea.co.uk and we will answer plainly. See also our privacy notice.