Content built around what your customers are actually searching for
Most business blogs fail because they are written for the company rather than the customer. We write against real search demand, structure it so assistants can quote it, and measure what it brings in.
This is for you if
- Businesses in considered-purchase sectors
- Companies whose buyers research extensively before enquiring
- Anyone whose site has too few pages to rank for anything
It probably isn’t if
- Businesses wanting volume for its own sake — thin content actively harms visibility
We would rather tell you now than three months into an engagement.
What's included
Taken straight from the package sheet.
Exactly as it appears in your agreement, so there are no surprises later.
Strategy
- Keyword and question research
- Content mapped across the buying funnel
- Topic clusters that build topical depth
Production
- 2–6 pieces a month by tier
- AI-assisted research, always human-edited
- Structured for AI citation — direct answers, defined terms, sourced figures
Distribution
- Internal linking into commercial pages
- Social repurposing
- Email distribution where a list exists
How we do it
The method,
in order.
- 01
Research
What are people actually searching, and what does the existing top-ranking content fail to answer?
- 02
Structure
Direct answer first, detail after. This is what earns both featured snippets and AI citations.
- 03
Write
AI-assisted for research and drafting, always edited by a person before it goes near your site.
- 04
Connect
Every article links into the service page it supports. This is what turns content into enquiries.
Start here
See where you stand
before you speak
to anybody.
A free written review of your website, search visibility and competitors — yours to act on with or without us.
What we look at
- Your websiteSpeed, mobile experience, and why visitors leave without enquiring
- Search visibilityWhat you rank for in Google, and what you should
- Google Business ProfileThe free listing most local businesses leave half-finished
- Your competitorsWhat the firms beating you in search are doing differently
Where this sits
Content Marketing is included from Launch.
£499 per month. Get visible. Get found. Get started.
Questions
Content Marketing —
the usual questions.
Is this AI-written content?
AI-assisted, human-edited, and we are open about that. AI handles research and first drafts; a person edits for accuracy, voice and claims. Unedited AI output ranks badly and reads worse.
Who approves it?
You do, before anything publishes. Technical sectors get a subject-matter review built into the process.
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